Taylors of Harrogate

This brief included two of my favourite things. Coffee and Design. I kept thinking to my self, what do I love about coffee? How do I drink it? Keeping within the brand guidlines of Taylors of Harrogate, and researching their background extensively I knew the product had to be different and interesting, But also to appeal to the younger audience.

The outcome was themed around sweet things at carnivals, fun fairs and the circus (having being part of a circus society and visiting lots of circus tents at fesitvals.) Each roast is different, Light, Medium and Rich, followed by the colours on the packaging to represent the flavour of the coffee blend.

Candy Floss, Popcorn and Toffee Apple. The images were chosen spefically to engage with the theme, as well as to give a flair of excitement to the product

It was my utmost surprise that I gained a commendation for my work, to be invited to the YCN awards ceremony where I won the overal brief itself. This helped gain confidence in my skills and set of my final year of university in a fantastic way.